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  • 🎙️Amidst a fresh wave of layoffs, Nielsen is planning to relocate numerous U.S. jobs abroad.

🎙️Amidst a fresh wave of layoffs, Nielsen is planning to relocate numerous U.S. jobs abroad.

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Hello

The world's best in-person podcasting event, Podfest, is celebrating its tenth anniversary today. Libsyn will discuss podcasting measurement, monetization, and video insights in one of the seminars.

Podwires is a newsletter for independent contractors and podcast producers. Our goal is to provide you with up-to-date information on industry trends and assist our contractors in showcasing their skills on Podworks.io.

Therefore, if you are a podcast producer and would like to showcase your portfolio, register right away. If you are a podcast company and would like to post your job, you can do so for free at Podworks.io.

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Happy Podcasting

miko santos, founder

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News Highlights

📢 As the company searches for greater operating efficiencies under its new owners, Nielsen is about to relocate a large number of jobs from the United States to cheaper labour markets abroad and undertake another round of layoffs.

📢 Amazon holds the top spot among the podcast advertisers, according to a December 2023 announcement from Magellan AI.

📢 Triton Digital released the December 2023 Canada podcast ranker. the top three Canada originated French-language podcasts included Le Radiojournal (CBC/Radio-Canada) again at #1, Les chroniques de Pierre-Yves McSween (Cogeco Media) climbing to #2, and Richard Martineau (QUB) at #3.

 đź“˘ The NZ Podcasting Summit 2024 is scheduled to take place in Auckland on May 11, 2023. Numerous podcasters from Aotearoa, such as MediaWorks, NZME, RNZ, and NEWSROOM INVESTIGATES, are on the speaker list.

PODCAST RESEARCH
  • What Time Is Best For A Podcast Episode To Be Released? Lunchtime is a Good Target, According to Data.

  • A recent report found that in 2023, 25% of the music available on streaming services was not played at all.

  • Research indicates that YouTube has become the most popular platform for listening to podcasts as the medium and listenership continue to change.

  • Edison states that audio's reach is still strong, even with younger listeners.

  • With great pride, Edison Research presents the UK's Top 25 Podcasts for Q3 of 2023. This list ranks the 25 biggest podcasts based on total weekly audience reach as measured by Edison Podcast Metrics UK.

  • Podcast listeners claim to hear more advertisements that are dry in their benefits or features, but they still prefer funny and entertaining commercials.

  • Top podcast genres among listeners on a weekly basis, revealing a significant distinction between the UK and US markets. According to Edison Research, the biggest distinction is the percentage of weekly podcast listeners who choose to hear True Crime.

  • Podcasting on YouTube and Videos Will Increase in 2024, Says Paul Riismandel of Signal Hill Insights

Podnews elsewhere
  • The Association of Independents in Radio has concluded its most member-engaged and voter-turned-out Board elections to date. In order to facilitate a seamless transition, the newly elected Board will work with the current board prior to starting its three-year term in March.

  • Manifest Media Announces strategic partnership with Realm to expand its creative influence in podcasting

  • Audacy Is Considering a Subscription Streaming Service in Answer to the Increasingly Popular Digital Channel.

  • It appears that generative artificial intelligence tools are being considered by other major digital publishers,as a means of streamlining their sales process. Acast, iHeartMedia, Spotify, and other podcast networks are testing these tools as well in an effort to reach more potential customers, broaden the selection of shows that meet buyer requirements, and translate shows into multiple languages.

  • As part of a new partnership with audio advertising platform Creative Fix, Australian Acast podcast listeners will now receive 30-second audio news bulletins from news.com.au.

  • After hinting at an investor conference last month that it had signed Adam Carolla to a new deal, PodcastOne now formally announces that the host of The Adam Carolla Show and The Adam and Dr. Drew Show will remain with the company.

  • Since its launch in Ireland at the end of 2019, podcast creators worldwide have earned €7 million from podcast ad sales through Acast.

  • The five-year collaboration between Broccoli Productions and Sony Music Entertainment is ending early, and the podcast content studio says it will close at the end of this month.

  • A platform for brand safety and suitability for podcast advertisers is launched by the AI startup Seekr.

ANNOUNCEMENT

Presenting New Voices AMPLIFIY! For independent creators who already have a podcast and are looking to expand their audience, there is an 8-week marketing accelerator available.

Selected participants will receive accelerated learning, mentorship from top industry professionals, and a $1,000 stipend. Participants will be a part of a cohort of independent podcasters with the chance to create long-lasting relationships, in addition to workshops and exercises on monetization, audience engagement, and promotional campaigns. You will have a tonne of knowledge and techniques at the end of the programme that you can use right away with your podcast!

The application period is now open!

MOVERS AND SHAKERS
  • Whoopi Goldberg, an actress and comedian, has invested in Gigmor, a startup that provides music discovery, booking, and ticketing services. The startup also revealed the addition of Spike Edney as an adviser. Spike Edney is the longtime touring musical director and keyboard player for rock icon Queen.

  • Katherine Maher, a former executive director of the Wikimedia Foundation, has been named NPR's new CEO.

  • Australian Prime Minister Anthony Albanese declared on Wednesday that he supports Kim Williams, the former head of News Limited and Foxtel, to succeed Ita Buttrose as the new ABC chair.

PODCAST RECOMMENDATION

Our friend friend from Tink Media Holly Brown curated today’s Podcast recommendation.

Why did you choose these podcasts or Episodes?

The Robb Green Show, formerly known as I’m the One, has relaunched with a new name and a re-focused format on analyzing case studies of successful businesses and brands. While it continues to feature insightful conversations with entrepreneurs and business leaders, its new focus is on practical case studies of small to medium businesses tackling current marketing, business growth, and leadership challenges. These interviews are full of extremely timely and actionable insights for business owners at any level.

In this episode, Derrick Anderson shares how he transitioned from a day job to running his own freelance Amazon agency. He discusses the challenges of scaling a business reliant on one person and Robb helps him explore new growth opportunities. Through Robb's analysis, he identifies timely and key, actionable tips on automation and digital marketing that any business owner should have on their radar for 2024.

Why did you choose these podcasts or Episodes?

Indecent, the popular and bold show about finding the funny in the uncomfortable corners of our lives, is back for a second season! Emmy-winning journalist-turned-comedian Kiki tackles topics like therapy speak, beauty industry traps, TV representation, and modern dating with Dan Savage of the Savage Lovecast. Kiki takes us on another journey into the heart of what makes us comfortable with her unapologetic and razor-sharp wit.

Starting season 2 off with a bang, Kiki chats with academic and author Benjamin Y. Fong on the evolution of drugs in America. From surprising facts about our complicated history with these 'toxic treats' to analyzing post-2020 consumption amid shifting morals and lifestyles, you'll be sure to get plenty of humor with a side of shocking insight.

Hosted by Bill Burke, founder of The Optimism Institute, this episode of Blue Sky is the positivity boost you need to start your 2024 off right. Guest KM DiColandrea's energy is infectious and their fascinating story of founding the Brooklyn Debate League will make you want to encourage every young person in your life to take speech and debate.

HELP AND TIPS

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PODCAST CORNER

Here are our current featured roles. Check the job board for more jobs and some freelance gigs.

  • Walnut Media USA needs a driven and experienced Performance Podcast manager to join our dynamic team.

  • Allio is seeking a Podcast Co-Host to be a third voice on new series launching in Q1 2024 alongside Allio’s CEO and Chief Investment Officer (CIO).

  • Acast's Los Angeles Sales & Brand Partnerships team is seeking a driven, energetic, and passionate Account Coordinator to join the podcast industry's rapid growth.

  • An experienced Podcast Sound Engineer (Multimedia Production Coordinator) is needed at Johns Hopkins Disability Health Research Centre.

  • Good Karma Brands (GKB) and GKB Brandworks are looking for a Digital Content Creator to join our team.

  • RedCircle is all about the creator, and as a partnerships manager focusing on podcasters, you’ll be working with creators full time.

Please mention Podworks.io or Podwires in your application.

To get more podcast jobs , subscribe to Podworks IO Click here

PODCAST EVENTS
  • Audio APIs: a Game Changer . Sounder has announced a revolutionary step to unlock this potential: open APIs. This bold move democratizes audio intelligence, opening doors for developers and creators to reshape the entire industry. A free webinar on Tuesday, January 30th, 2024, 2:30-3:00 pm EST

  • Edison Research and WorldDAB present “Dashboard Dialogue” hosted by Edison Research Vice President Megan Lazovick, and WorldDAB President Jaqueline Bierhorst.

  • Our first events for 2024 are now also open for registration with the year kicking off with our Sydney Audio Summit and Melbourne Audio Summit 

  • Design a Great Podcast with Strategy In Mind. This class will take you through a design process that blends vision, planning, and strategy.

  • The Hot Pod Summit is returning to Brooklyn on February 28th, 2024, as part of On Air Fest for a day of in-depth talks, intimate conversations, and industry networking.

  • The Institute for Independent Journalists 2024 Freelance Journalism Conference on February 29 and March 1, 2024

  • Lower Street, the organisation behind the Brand Podcast Virtual Summit, has released the complete list of speakers. The free event is intended for those who want to start or expand a brand podcast.

  • TPA Presents: Why (and how) a Solid Social Strategy is (Still) a Must for Podcast Growth with Jade Media.

  • The Podcast Show London is back, and from May 24–25, it will unite thousands of podcast enthusiasts from around the world under one roof at the Business Design Centre in Islington.

CREATORS CORNERS
  • On Facebook and Instagram, Meta has added new safety settings for teenagers, one of which is to automatically disable message delivery from accounts they do not follow or are not connected to.

  • Creator Now, an online learning startup based in Los Angeles for aspiring creators, is acquired by VidIQ, an analytics platform for creators.

  • Social media consultant Matt Navarra posted on Threads that suggests TikTok is testing allowing some users to upload videos up to 30 minutes long.

PODCAST TOOLBOX

Welcome to the Podcaster Toolbox, a crowd-sourced resource for independent, DIY, and/or beginning home-based podcasters.

The Kangaroofern Media Lab team will review the resources submitted here and add them as soon as possible to the Podcaster Toolbox.

  • 🏜️ Transistor.fm - is a powerful and simple podcasting platform. The ability to host multiple podcasts on one account makes it ideal for podcasters with multiple shows.

  • 🎙️ Acast - is a podcast hosting service that enables you to publish, share, and earn money from your podcasts.

  • 🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.

  • đźš— Niceboard - modern job board software, helps communities and organisations create and manage job boards.

  • đź“Ľ Tubebuddy - is a complete tool for YouTube channel management and growth.

  • đź“ą VidIQ - is a website for learning that focuses on offering video tutorials and analytics to aid users in expanding their YouTube channels.

The complete Toolbox can be seen at https://www.podworks.io/p/toolbox

Send press releases, jobs, events and podcast ads in the street to [email protected]. Editorially, we may rewrite headlines and descriptions.

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