🚀 ARIAS is out

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The third-season winner of "RuPaul's Drag Race All Stars," Trixie Mattel, hosted the fourth annual Ambies® Awards for Excellence in Audio (TPA), which took place at the JW Marriott LA Live in Los Angeles. The Podcast Academy (TPA), the premier professional podcast organisation, has announced the winners of this event.

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Today's Daily Brief

  • Slow Burn: becoming justice Thomas" wins podcast of the year at the podcast academy's Ambies

  • Mediaprobe Neuro Study Smashes The “Sight, Sound, And Motion” Myth: AM/FM Radio Advertising Is +12% More Engaging Than TV Ads

  • Evergreen recently revealed that it has acquired Converge Podcast Network, a platform that welcomes family-friendly, religious programming and offers diverse, inclusive content to listeners of all backgrounds.

  • Triton Digital acquires Sounders, enhancing audio advertising capabilities

The Radio Academy today reveals the 211 nominees that will be recognised at the 2024 ARIAS on Tuesday 7th May at Theatre Royal Drury Lane, London.The Radio Academy ARIAS (Audio and Radio Industry Awards) are the UK's leading audio and radio awards that celebrate outstanding shows and the creative teams behind them. The ARIAS take place annually to recognise the thriving audio industry's global impact and importance to audiences.  The brand-new hosts taking the stage this year include award-winning comedian and host of BBC Radio 2's For The Love and Hip Hop show, Romesh Ranganathan, plus award-winning broadcaster and co-host of the chart-topping podcasts My Dad Wrote A Porno and British Scandal, Alice Levine. For the first time, the ARIAS will also share backstage interviews on socials with winners and presenters from Hits radio presenter, host of the Staying Relevant podcast, and ITV's I'm A Celebrity 2023 winner: Sam Thompson. [ Continue ]

đź’Ą ISO and Acast announced a Canadian partnership to support the organization's first Podcasting Programme.

The Indigenous Screen Office (ISO) is pleased to announce 12 Podcasting Programme projects. Google.org funded the programme to help Indigenous screen-based and audio storytellers create compelling podcasts.

“Podcasting has become an important part of the screen-based ecosystem and is a vital tool for reclaiming Indigenous narratives in the audio realm,” said Kerry Swanson, CEO of ISO. “We are thrilled to have partnered with Google.org to create this opportunity and to start a new collaboration with Acast, an industry leader. The response to the program launch and the quality of the projects demonstrate the need and enthusiasm for this initiative.”

ISO has also partnered with Acast, an independent podcast company that will provide information sessions and access to services including hosting for the lifetime of each completed podcast. “Podcasting is one of the most powerful forms of storytelling out there. We’ve partnered with ISO because their passion and approach to storytelling is a natural fit with how Acast shares stories with audiences all around the world,” said the Creator Network Director for Canada Yael Strasberg. [Continue Reading]

🎧 Podchaser’s Predictive Demographics Update Brings Even Deeper Insight to Podcast Advertisers

Podchaser, the podcast industry’s intelligence engine, today announced enhancements to its AI-powered Predictive Demographics feature, which improves podcast audience targeting for advertisers across three million English language podcasts. Building on its industry-first technology announced last fall, Podchaser leverages AI, as opposed to first-party data, to analyze the language spoken within a podcast to predict audience attributes.

With this latest update, Podchaser extends its AI-driven prediction model to include which listeners are parents, the country in which they live, and their education level for all English podcasts. These additions complement existing age and gender models, offering advertisers more comprehensive targeting capabilities when building data-driven campaigns. Since launching in October of 2023, 84% of Podchaser clients have utilized Predictive Demographic data.

“Podcasts pack a unique punch – rich, diverse content with dedicated fan bases. But until now, advertisers were limited in the available audience data, which historically has made targeting a challenge across many campaigns.This issue compounds as we look toward a possibly cookie-free future.” said Bradley Davis, CEO of Podchaser. “With Podchaser’s constantly evolving technology, we’re continuing to break down those barriers to allow for demographic targeting across all podcasts and help media buyers unlock the true potential of podcast advertising.”

Among the many Podchaser users that have found success in podcast advertising using Predictive Demographics has been HUNTER PR. As a longtime client, the HUNTER PR team has used a variety of tools across the Podchaser suite.

“We are constantly monitoring the evolving AI landscape and integrating the best tools into our day-to-day work. We’re thrilled to see that Podchaser is doing the same and providing AI-driven solutions that will help us better learn about the make-up of podcast audiences,” said Heddy DeMaria, Chief Insights and Strategy Officer at HUNTER PR.

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Podcast Recommendation

When King Boris III of Bulgaria dies amid mysterious circumstances during World War II, there's no shortage of suspects. But eighty years later, his death remains unsolved. Award-winning journalist Becky Milligan follows a trail of dissidents, poisoners, soldiers and spies to unravel eighty years of lies and cover-ups. This tragic family saga of a doomed royal dynasty is a story of treachery, deceit and a quest for the truth. Who killed the Butterfly King?

The Butterfly King is a podcast from Exactly Right, produced by Blanchard House.

  • Podfest Asia - Podfest Asia is an extension of Podfest Expo, one of world's largest in-person podcasting events expanding to Asia!đź“… Wednesday, May 8 · 9am - 9pm PST🚀 Podfest🎫 Paid Ticketđź“Ť KMC | One Ayala - Coworking and Virtual Office Space - Makati, Ayala Avenue, Makati, Metro Manila, Philippines

  • How to Sell, Write and Produce your Audio Fiction Series. This webinar from the award-winning audio fiction creator Asa Merritt will give you the professional and creative tools you need to break into this exciting field.đź“…THURSDAY, APRIL 25 AT 3PM PT / 6PM ET🚀 Soundpath 🎫 Freeđź“Ť Virtual

  • Empowered Podcasting Conference - Empowered Podcasting is a conference to educate & celebrate indie podcasters. We provide a place for indie podcasters to connect with each other.đź“… June 28 · 5:30pm - June 30 · 11am EDT🚀 Soundpath 🎫 Paid Ticketđź“Ť Hyatt Centric Charlotte Southpark3100 Apex Drive Charlotte, NC 28211 United States

  • Any podcaster can create high-quality cover art, which may seem daunting. Buzzsprout explains podcast artwork dos and don'ts in this step-by-step guide, including podcast type-specific recommendations.

  • In the ever-changing podcasting world, staying ahead can feel like a marathon. We know the struggle! That's why Podbean's experts selected three enriching podcast episodes. 

Welcome to the Podcaster Toolbox, a crowd-sourced resource for independent, DIY, and/or beginning home-based podcasters.

The Kangaroofern Media Lab team will review the resources submitted here and add them as soon as possible to the Podcaster Toolbox.

  • 🏜️ Transistor.fm - is a powerful and simple podcasting platform. The ability to host multiple podcasts on one account makes it ideal for podcasters with multiple shows.

  • 🎙️ Acast - is a podcast hosting service that enables you to publish, share, and earn money from your podcasts.

  • 🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.

  • đźš— Niceboard - modern job board software, helps communities and organisations create and manage job boards.

  • đź“Ľ Tubebuddy - is a complete tool for YouTube channel management and growth.

  • đź“ą VidIQ - is a website for learning that focuses on offering video tutorials and analytics to aid users in expanding their YouTube channels.

The complete Toolbox can be seen at https://www.podworks.io/toolbox

Send press releases to [email protected]. Editorially, we may rewrite headlines and descriptions. Visit podworks.io to post your upcoming events or job openings for free.

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