🚀Exploring the Surge: Spotify Audiobook Consumption Skyrockets by 470% After Film/TV Adaptations

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• The week after the release of a book's film or television adaptation, Spotify recorded an average 470% increase in audiobook consumption.

• Adalyst Media, a network of podcasts for women and mums, added The PedsDocTalk Podcast with Dr. Mona Amin, No One Told Us with Rachael Shepard-Ohta, and The Divorce Survival Guide Podcast with Kate Anthony.

• As the newest member of the fwd. network, AdLarge, a market leader in podcast advertising sales, is pleased to welcome Right Answers Mostly. The fwd. network and AdLarge are dedicated to giving female voices an open platform to magnify their stories and viewpoints, and this addition demonstrates that commitment.

• The Audio Advertising Awards are taking place Wednesday 5 June at the Ham Yard Hotel. The ceremony, supported by our headline sponsor Radiocentre, showcases the best work in audio advertising, providing a platform to celebrate excellence in creativity, strategy, and execution.

• Audacy works with ElevenLabs on advanced synthetic voice technology for programming and production. The broadcaster hopes to build a voice library for on-air and advertising use.

• Mandy Moore recently launched a 'This Is Us' rewatch podcast. The 40-year-old actress, who played Rebecca Pearson on the NBC family drama, recorded 'That Was Us' with Sterling K. Brown and Chris Sullivan.

💥Audioboom's Stable Ad Market Fuels 11% Revenue Growth in Q1, Exceeds $17 Million

With first-quarter revenue growth of 11% and total sales of $17.1 million, Audioboom says its predictions that podcast advertising would be on a stronger footing this year have come true. That represents a growth rate of more than twice the 5% observed at the close of the previous year. With a total revenue of $6.7 million, March was Audioboom's highest revenue month since May 2022. In the next quarters, CEO Stuart Last anticipates the ad market to continue to grow.

Audiboom also updates investors that it is renegotiating its creator contracts with revenue shares to benefit the company. It has eliminated over $5 million in minimum guarantee obligations to creators in recent months. Audioboom reported a record 7,839 brand advertisers in the first quarter, up 21% year over year. The revenue per 1,000 downloads (eCPM) for Audioboom rose 27% to $52.17, and buyers paid a record price. March saw record revenue for its programmatic marketplace Showcase. [ Read more ]

💥 2024 IAB Podcast Upfront: Demonstrating the Power of Podcast Advertising and Captivating Audiences

Podcasting, one of the fastest-growing digital channels, has given brands influential and intimate ways to connect with audiences for five years. The 2024 IAB Podcast Upfront will bring brands, agencies, and media buyers an exclusive preview of the latest and most innovative podcast programming with announcements from top podcast talents on May 9. The event will be held in New York City at 360 Madison Avenue and online at IAB.com. IAB Podcast Upfront, the leading streaming audio marketplace, will examine podcasting trends like niche audiences, diversity, and globalisation. Top podcast networks and audio publishers will discuss the medium's acceleration and ROI potential.Jenna Kutcher, New York Times Bestselling Author and Host of “The Goal Digger” Podcast, and Rachel Rodgers, Entrepreneur, Investor, and Founder of Hello Seven, will host IAB Podcast Upfront. YAP Media Network hosts both hosts' podcasts. [ Read more]

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💥 Uncovering What Drives Podcast Shares: Insights from a Survey of Loyal Listeners

Podcasters actively seek new listeners through advertising and social media. But many may miss the easiest way. Podcast tech company Alitu's The Podcast Host asked listeners why they share podcasts. About 13% of respondents shared an episode because the host asked. Katie Paterson of The Podcast Host wrote in a blog post that asking listeners to share your podcast during your show was powerful. My grandmother said, "If you don't ask, you don't get. We may worry it sounds desperate or promotional. But consider: Do you dislike podcasts that ask listeners to share? Me neither. It's part of a successful show." Only 109 podcast listeners were surveyed, but it sheds light on what drives them. Besides being asked, 48% of podcast listeners said they share a podcast because the content is too good to keep to themselves. 39% said they know someone who would like it.

Welcome to the "Tech on the Hill," your essential guide to the intersection of technology and legislation. Hosted by the seasoned experts of the Technology Policy Team, this podcast dives deep into the day's top congressional news, focusing on how the latest bills, debates, and discussions in Congress impact the ever-evolving world of tech regulations.

From data privacy and antitrust concerns to cybersecurity and digital rights, we break down complex legislative jargon into digestible insights, ensuring you stay informed and ahead of the curve. Whether you're a tech enthusiast, a policy wonk, or just someone looking to understand the implications of congressional decisions on the digital landscape, this podcast is your go-to source. Tune in to stay updated, informed, and engaged.

This section is updated on a regular basis. View more, feel free to add yours

• AIR's Spring Gala: Tickets on Sale!. AIR’s 2024 Spring Gala is a night dedicated to celebrating the resilience and achievements of independent radio producers, journalists, hosts, podcasters, and audio enthusiasts worldwide.📅 Thursday, May 23, 2024 6pm - 10pm ET🚀 AIRMEDIA🎫 This event is FREE for AIR members. Use the discount code on this page to receive a free ticket at checkout. $10 for non-members.📍 The Greene Space, NYC

• RESONATE: How to Sell, Write and Produce your Audio Fiction Series. This webinar from the award-winning audio fiction creator Asa Merritt will give you the professional and creative tools you need to break into this exciting field. 📅 Thursday, April 25 3pm PT / 6pm ET🚀 Soundpath🎫 Free📍 Virtual Online

• TPA Presents: Video in Podcasting: Should you do it? If so, how? - Arielle Nissenblatt (Descript) takes us through a lively, interactive 60-minute session unpacking the challenges and rewards of video in relation to podcasting. She’ll take your questions and provide insights into what it all means and her obsession with Beluga Whales.📅 April 30 | 12pm ET / 9am PT🚀 The Podcast Academy🎫 Free📍 Online

• Podcast Creator Summit - Are you a D.C.-based podcaster looking for tips and tools of the trade? Are you looking to meet other podcasters and expand your network? We are pleased to announce that nonprofit public media organization PRX –– one of the world’s top podcast publishers and public radio distributors –– will host the Podcast Creator Summit at WAMU’s studios📅 Wednesday, May 15, 2024 at 9:00am🚀 PRX 🎫 Free📍 WAMU Black Box Theater and Community Room 4401 Connecticut Ave NW, Washington, D.C. 20008

This section is updated on a regular basis. View more, feel free to add yours

Send press releases to [email protected]. Editorially, we may rewrite headlines and descriptions. Visit podworks.io to post your upcoming events or job openings for free.

• Buzzsprout gave us a ultimate guide to Podcast Ads

• Jay Nachlis wrote an article his Three Takeaways from Podcast Movement Evolutions that recently held in Los Angeles.

• Article written by Podbean The article "American Advertisers and Podcasters Can't Forget About Europe" is quite insightful.

• In the podglomerate blog, Morgan Swift discussed "Will cross-promotions and ads drive listeners away from my podcast?

• Katie Paterson and Matthew McLean wrote Why We Need To Protect Open Podcasting (& How You Can Help). 

Welcome to the Podcaster Toolbox, a crowd-sourced resource for independent, DIY, and/or beginning home-based podcasters.

The Kangaroofern Media Lab team will review the resources submitted here and add them as soon as possible to the Podcaster Toolbox.

• 🏜️ Transistor.fm - is a powerful and simple podcasting platform. The ability to host multiple podcasts on one account makes it ideal for podcasters with multiple shows.

• 🎙️ Acast - is a podcast hosting service that enables you to publish, share, and earn money from your podcasts.

• 🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.

• 🚗 Niceboard - modern job board software, helps communities and organisations create and manage job boards.

• 📼 Tubebuddy - is a complete tool for YouTube channel management and growth.

• 📹 VidIQ - is a website for learning that focuses on offering video tutorials and analytics to aid users in expanding their YouTube channels.

The complete Toolbox can be seen at https://www.podworks.io/toolbox

👀 Employing? or trying to find a new job?

Do you need to hire for your podcast? Here's where you can post a job (for free). Come hang out with us at podworks.io if you are a professional podcast producer!

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