🎙️TODAY’S BRIEF

• 🔥PodProsper Launches: A Game-Changer for Independent Podcasters

• 🚨 Podcast Insight: Global Podcast Listenership Surges as Engagement Rates Outpace Other Media

• 🌏 Podcast Elsewhere:  PodMatch Launches Ambitious Podcast Network Aiming for 1000 Daily Shows. PodcastMatch.com

👋 Hi, Podsky!

Miguel here! I just wanted to say a big, heartfelt thank you for your continued support of our newsletter. We simply couldn't do it without you! and Happy International Podcast Day

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Today’s issue takes 10 minutes to read.

Let’s dive in on today’s newsletter. - Miguel

⬇️Listen : This podcast interviews top performers and deconstructs them to find tools, tactics, and tricks to help you become a successful podcast producer.

⬇️Listen : Trailer Mixtape is your destination to find the best of the many exciting new podcasts out there. Each episode brings you a playlist mix of fresh, vital, and thrilling podcast trailers—new and trending—on comedy, true crime, news, and more.

PODPROSPER
🔥PodProsper Launches: A Game-Changer for Independent Podcasters

With one fell swoop, PodOps announced PodProsper, a nonprofit that would provide resources, mentorship, and money to independent podcast creators-a game-changing moment for podcasting. Announced on International Podcast Day, this will be a shining beacon of hope-a supportive place for both budding and established podcasters alike. PodProsper's mission is to empower independent podcast creators to grow their passion projects into sustainable careers by providing resources, mentorship, and financial support.

The Key takeaways: 

• In a nutshell, PodProsper empowers independent podcasters with their resources and finances. The organization is going to host "Pod All Night Athon," a challenge to create podcasts for 24 hours continuously to inspire creativity and collaboration among podcasters.

• Founding partners which include Podcast Movement and HOLLYLAND-industry leaders in the field of podcasting-have partnered with PodProsper to support independent creation.

• PodProsper will provide hardware, software, and event-attendance grants to independent podcasters for better production quality and event participation.

• A future physical studio in Baltimore would also be a free creative space where the podcasters collaborate on and build content with inspiration.

Our Analogy: Consider PodProsper as the greenhouse for podcasters. In other words, just as it is in the greenhouse that favorable conditions of protection, nutrients, and optimal climate exist for plants to grow, so does PodProsper create a nurturing atmosphere for podcasters to grow-protecting them from the harsh realities of money constraint, fertilizing their creative ideas with resources and mentorship, and providing community support with its warmth. This could have a greenhouse effect on talent that might otherwise have lain dormant.

Our take: As producers of podcasts ourselves, we feel that PodProsper holds great promise. The initiative will fix a lot of the problems creators have been facing in getting better equipment and networking with industry professionals. Most interesting perhaps is the "Pod All Night Athon", which could very well become the launching pad for innovative content and fresh talent. While it is yet to be seen how long this would last, the commitment to ease of access and creator support by PodProsper is refreshing for an industry so often beguiled by established names.

🗞️ TL;DR - PODCAST NEWS

• Death-Defying Humor: 'Where There's A Will There's A Wake' Goes Live in London. Comedian Kathy Burke, one of the UK's most popular podcasters, brings her death-themed comedy show "Where There's A Will There's A Wake" live to the West End with special guests talking about their ideal deaths while raising money for a children's grief charity.

• Audacy Completes Financial Restructuring, Transitions to Private Company. Radio company Audacy announced today the completion of a major financial restructuring that sliced its debt 80%, turned the company private, and kept the current leadership in place while reporting mixed financial results for Q2 2024.

• PodMatch Launches Ambitious Podcast Network Aiming for 1000 Daily Shows. PodcastMatch.com is proud to announce the new podcast network, ambitiously aimed at becoming the world's largest with 1000 independent daily interview-based podcasts. While the resources and support are in full supply, the highest priority remains creator control and growth.

  
  

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📼 TRAILER MIXTAPE
New Podcast Show to watchout

Pinna Expands Kids' Audio Library with ABC's Dino Dome, Story Salad, and Soundwalks

On September 30, three popular ABC Kids shows will be coming to Pinna: a top-rated kids' audio entertainment platform. The additions will include Dino Dome, a series of prehistoric adventure; Story Salad, an improv-based storytelling show; and Soundwalks, a program for relaxation designed with Australian nature. This move is targeted at engaging kids in after-school screen-free entertainment. The partnership with Pinna and ABC Commercial will deliver engaging, premium audio content to children of all ages worldwide, supporting Pinna's mission to fire the imaginations of young minds through audio programming.

Tune in now to the brand new podcast show! Listen at Trailer MixTape for all the latest Podcast Show.

PODCAST INSIGHT
🚨Global Podcast Listenership Surges as Engagement Rates Outpace Other Media

A landmark report from Acast, the world's largest independent podcast company, projects that podcast listening will continue to increase, with over 95% of listeners planning to listen just as much or more over the next months.

The Key points:

• Over 95% of podcast listeners plan to listen just as much or more over the next six months.

• Close to half of daily podcast listeners in established markets say they will increase their listening time.

• Podcasts are more engaging among their audiences in developing markets than are social media and audiobooks.

• For mature markets, 81% of listeners are engaged or highly engaged with podcast content.

• Live events and interaction on social media are key in multiplying listener engagement with podcast creators many times over.

Our Analogy: Consider podcasts the tree in this jungle of options that continues to grow. Where other trees, such as radio and social media, for instance, have reached the end of their growth, the tree of podcasting is still growing astonishingly: new branches, new leaves; its roots stretch into new territories, emerging markets; its canopy, established markets, denser and more colorful.

Just as various types of animals would gravitate naturally toward and seek shelter around a healthy, strong tree for their food and shelter needs, so, too, are the listeners of podcasts finding their way to these productions for entertainment, knowledge-building, and community.

Our take as podcast producers: At such a time, this report reiterates an enormous amount of potential and responsibility that we, as podcast producers, carry with us in molding the future of digital media. Engagement rates high, and cross-platform interactions further highlight that now is the time to develop multi-aspect, compelling content other than the audio itself. We need to consider ways more than ever to build connections with our audiences through live events, leveraging social media, and video content.

Furthermore, this growing tolerance for podcast advertising creates even more of an opportunity to continue seeking out new ways to innovate in monetizing our content in a way that is non-invasive and doesn't disrupt the trusting, engaging relationship we have with our listeners. In conclusion, this information merely strengthens our conviction that we are leading in a media revolution, and it is of the utmost importance for us to proceed with continuous adaptation, innovation, and putting the audience in the lead in order to be competitive within an ever-evolving landscape.

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IN COLLABORATION WITH SOUNTHPATH
🎧REAPER Curious: An Introductory Workshop

ABOUT THIS CLASS

REAPER is a powerful digital audio workstation that can be overwhelming to get started in. But it’s a software that rewards those who put the time in to learn its functionality. This workshop will accelerate you through learning the basics of the software and introducing you to the range of features you could master for your workflow.

REAPER Curious is a hands-on workshop that guides participants through the creation of a new audio project in REAPER. You will receive sound files to create a project and instruction on how to record your own tracks and how to edit, mix and master your project.  Participants will leave this class oriented to a new software and ready to start creating their own projects.

📅 Friday, November 8th 2024
🛎️ 8am - 10am PT / 11am - 1pm ET
⏲️ 120 minutes of instruction
💻 Virtual and recordded
💵 $100 AIR members 
$150 non-members

IN COOPERATION WITH

The longest-running annual podcasting conference is PODFEST EXPO. From its humble beginnings in 2015 to its unprecedented 11th consecutive year in 2025, PODFEST has grown exponentially.

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📌 NOTICE BOARD

• October 3 & 4 : International Women's Podcast Festival - London, UK

• October 8 : Café Convos: A Networking event by BIPOC Podcast Creators - New York, USA

• October 18- 20 : Afros & Audio Podcast Festival - Baltimore, MD

• January 16 -18 : Podfest Expo - Orlando, USA

• January 14 - 15th : Brand Podcast Summit - Virtual

Visit Podwires Marketplace to post your upcoming events or job openings for free.

🔆 FROM OUR COMMUNITY

• How you measure the success of your podcast is a personal matter that depends largely on your goals. Katie Paterson of Podcast Host explains.

• In this conversation, Michelle Altman and Hillary Frank discuss the process of creating original audiobooks, deal structures, and the opportunities presented by this exciting new medium.

• In this latest Podbean blog post by Roni Gosch, adding video to your podcast will help you engage your audience, get your work in front of even more fans on popular video platforms, and give a boost to your promotional efforts. It's time to grow your podcasting empire.

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🛠️ PODCAST TOOLBOX

• 📢 Zencastr is an all-in-one podcast production suite that gives you studio quality audio and video without needing all the technical know-how.

• 🎙️Rode - is an Australian-based audio technology company specializing in the design and manufacture of microphones, headphones, audio interfaces, and audio software.

• 🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.

• 📼 Tubebuddy - is a complete tool for YouTube channel management and growth.

• 🪀 Swell AI turns podcasts or videos into transcripts, clips, show notes, articles, summaries, titles, newsletters, social posts, and more.

Browse more Tools ➡️

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FROM THE TEAM

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