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🎧 As iOS Changes Reduce Overall Podcast Numbers, iHeart Continues to Be the Top Publisher.

🎧 As iOS Changes Reduce Overall Podcast Numbers, iHeart Continues to Be the Top Publisher.

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December's holiday disruptions and iOS 17's ongoing rollout are limiting podcasters' enjoyment of Podtrac's monthly update. Every publisher in the top 20 saw their unique monthly audience stabilise or decline. In December, top 20 global downloads fell 19% month-to-month and 24% year-over-year, according to Podtrac.

US UMA was down or flat for all of the Top 20 publishers in December 2023 over November 2023 (same as in December 2022).
The average US Unique Monthly Audience for the Top 20 publishers was down 13% month-over-month and down 13% over December 2022.
Total Global Downloads for the Top 20 publishers were down 19% month-over-month and down 24% year-over-year, due largely to modified download behavior by iOS 17 as it continues to be adopted by podcast listeners.
NPR News Now claimed the #1 spot on the Top 20 Podcast ranking.

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