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🚀 Millennials and Generation Z are More Influential With Podcasters Than Social Media Stars. - Spotify

🚀 Millennials and Generation Z are More Influential With Podcasters Than Social Media Stars. - Spotify

May 23, 2024

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🎧The most recent Global Podcast Trends Tour report from Spotify has been released.
🎙️ Acast and Nomono Collaborate: Enhancing Podcast Audio Experience
🚨 Podcast Insight : Comedy Podcasts Continue to Lead US Weekly Listenership
🌏 Podcast Recommendation: Stirring it up
🛠️Podcast Events & Toolbox

🎧The most recent Global Podcast Trends Tour report from Spotify has been released.

Taylor Swift not only blew up the music scene with her Eras Tour, she also dominated podcast conversations—and people couldn’t get enough.

Podcasters are becoming some of the most influential figures among consumers in a time when public faith in the media is steadily declining. In a recent Spotify study, 63% of respondents stated they have more faith in their favourite podcast host than in their preferred social media influencer. It has consequences for marketers. According to the poll results, 45% of Gen Z and Millennial respondents stated that they have a personal connection with the podcast presenters, so when they hear an advertisement, they are more likely to believe in the product or brand being pushed. According to the most recent Global Podcast Trends Tour Report, authenticity is probably one of the main motivators. However, authenticity is a two-way street. More than half (52%) of the creators who responded to the poll concur that they believe Spotify allows them to be more genuine and true to themselves than other social media platforms. Get the report here

🎙️Acast and Nomono Collaborate: Enhancing Podcast Audio Experience

Acast, the world’s largest independent podcast company, today has announced a new partnership with Nomono, the pioneering developer of audio recording and collaboration tools designed to help podcasters and journalists tell immersive audio stories.

Under terms of the deal, Acast podcasters and the company’s global studios will receive a 20% discount on Nomono’s award-winning Sound Capsule device. [ Read more]

💥 Attention, podcasters!

Introducing Podworks.io - the ultimate marketplace for taking your show to new heights. Experience a seamless platform that streamlines your podcast production process, empowering you to create professional-quality episodes with ease.

Effortless Collaboration: Connect with talented audio professionals who can elevate your podcast's production quality.
Comprehensive Services: From editing and sound design to marketing and monetization, find all the resources you need to thrive in one convenient place.

Join the thriving community of podcasters who trust Podworks.io to simplify their journey. Sign up today and unlock the full potential of your show!

🚨Comedy Podcasts Continue to Lead US Weekly Listenership

Which genres of podcasts are the most popular? With pleasure, Edison Research presents the Top Podcast Genres in the U.S. by reach for Q1 2024 among listeners of weekly podcasts who are 13 years of age and older. The only podcast measurement service available in the United States that calculates the relative audience sizes of all audio networks and podcasts—including those that have chosen not to participate in other industry rankers—is Edison Podcast MetricsTM. In Q1 2024, nineteen genres were found to have at least 1% reach among weekly podcast listeners who are 13 years of age and older. [Read more]

👉 Get the latest news from Australia in a bite-sized report in 5 minutes. Click here to get started.

From James Corden to Vogue Williams, Podcasting’s A-Listers attend Day 1 of The Podcast Show. The Podcast Show, the biggest international gathering of the podcast industry, kicked off its two-day run at The Business Design Centre in Islington today. With attendees from over 40 countries, industry professionals, independent podcast creators, business leaders, emerging talent and fans alike gathered to hear the likes of James Corden, Elizabeth Day, Amol Rajan and Roman and Martin Kemp take to the stage.
Podscribe released their Q1 2024 PPB report the other . You can get it now
SiriusXM is integrating Simplecast's crew and technology into AdsWizz nearly four years after buying it. Podcasters using Simplecast for publication, hosting, and audience analytics can now directly utilise the AdsWizz monetization software stack.
Despite its differences from a big metropolitan philharmonic orchestra, Spotify's The Ringer will have a summer residency. The Ringer will perform in June and July in the El Rey Theatre in Los Angeles, not a rural location. Multiple live podcasts will be recorded there.
Triton Digital®, the global leader in digital audio, podcast, and broadcast radio technology and services, released the latest Canada Podcast Ranker for the April 2024 reporting period (April 1, 2024 – April 28, 2024) today.

Hosted by the dynamic mother-daughter duo, Andi and Miquita Oliver. Stirring It Up sees them welcome a special guest and a plus one of their own choice, to gather around their kitchen table for a feast of laughter, vulnerability, and deep conversations about all things food, culture, and the human experience.

Delectable food made by Andi, enticing drinks devised by Miquita. They invite you to unwind relax and embrace the power of sharing life’s experiences with each other. Their family is big and beautiful and the kitchen table is where they all come together. Break bread, breathe deep & let them share it with you. THIS is how they do it in the Oliver household!

This section is updated on a regular basis. View more, feel free to add yours

Adelicious, the UK’s leading independent podcast hosting and monetisation network has announced the promotion of Gemma O’Brien and Lora Elliott to the Senior Leadership Team.

Managing Productions to Managing People: A How to Guide for Producers and Editors. Are you a mid to senior level producer or editor who’s been asked to manage people but not given any management training? Are you working with a host who… has their moments? Are you navigating complicated team dynamics when what you want to be doing is making the work? 📅 Class dates: May 28, 29 and 30th | 2-4pm PT / 5-7pm ET
🚀 Sound Path🎫 Paid📍 Online
Publisher Podcast and Newsletter Summits. The Only in the UK improve publisher podcasts and newsletters. Learn how leading media brands and successful startups produce podcasts, grow newsletters, and integrate them into a strategy.📅 Wednesday, June 12 | 9:00am🚀 Media Voices🎫 Paid📍 Salsa Temple, UK
AIR's Spring Gala is Next Week!. AIR’s 2024 Spring Gala is almost here! Join us for a night dedicated to celebrating the resilience and achievements of independent radio producers, journalists, hosts, podcasters, and audio enthusiasts worldwide.📅 Thursday, May 23, 2024 | 6pm - 10pm ET🚀 AIRMEDIA🎫 This event is FREE for AIR members. Use the discount code on this page to receive a free ticket at checkout. $10 for non-members 📍 The Greene Space, NYC
The Radio Academy Festival Impact Amplified is the theme of this year’s Radio Academy Festival which returns to the Royal College of Physicians at Regent’s Park in London on 18 September .📅 Wednesday 18th September 2024 | 8:30 AM - 7:00 PM BST🚀 Radio Academy🎫 Paid 📍 The Royal College of Physicians, NW1 4LE

This section is updated on a regular basis. View more, feel free to add yours

Send press releases to [email protected]. Editorially, we may rewrite headlines and descriptions. Visit podworks.io to post your upcoming events or job openings for free.

Growing and retaining a podcast audience is a major challenge. But growing and connecting with your podcast audience doesn't have to be hard! Alban, Jordan, and Kevin discuss how Fan Mail and Buzzsprout Ads improvements can help you reach new and existing podcast listeners in this Buzzcast episode!
How ChatGPT’s new model could transform podcasting and public media. OpenAI announced GPT-4o, its latest language model, this week, with improved multimodal capabilities. The “o” in GPT-4o stands for “omni,” emphasising its real-time reasoning across audio, vision, and text.
4 Audience Growth Lessons for Branded Podcasts By Eric Babakhanian. When your brand creates a podcast, understanding how to grow your audience to produce measurable results is one of marketing’s main objectives.
If no one hears your amazing content, is it still as brilliant as the adage "tree in the forest"? In this episode, Colin Grey and Matthew Mclean share "Top Promo & Growth Lessons From Successful Indie Podcasters" with us.
The Biggest Threat To Podcasting in 2024, According to Experts. To different people, podcasting might signify different things. It's a community, a company, or a hobby for some people. To some, it's their life.

Welcome to the Podcaster Toolbox, a crowd-sourced resource for independent, DIY, and/or beginning home-based podcasters.

The Kangaroofern Media Lab team will review the resources submitted here and add them as soon as possible to the Podcaster Toolbox.

🏜️ Transistor.fm - is a powerful and simple podcasting platform. The ability to host multiple podcasts on one account makes it ideal for podcasters with multiple shows.
📢 Zencastr is an all-in-one podcast production suite that gives you studio quality audio and video without needing all the technical know-how.
🎙️ Acast - is a podcast hosting service that enables you to publish, share, and earn money from your podcasts.
🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.
🔊 Soundstripe is a platform that offers thousands of royalty free music, sound effects, and video for your projects.
📼 Tubebuddy - is a complete tool for YouTube channel management and growth.
📹 VidIQ - is a website for learning that focuses on offering video tutorials and analytics to aid users in expanding their YouTube channels.

The complete Toolbox can be seen at https://www.podworks.io/toolbox

👀 Employing? or trying to find a new job?

Do you need to hire for your podcast? Here's where you can post a job (for free). Come hang out with us at podworks.io if you are a professional podcast producer!

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