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🚀NBC Universal Partners with iHeartMedia for Exclusive Audio Coverage of Paris 2024 Olympic Games

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👋 I’m Miko and welcome back to Podwires

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Today's Daily Brief
  • 🎧NBC Universal Partners with iHeartMedia for Exclusive Audio Coverage of Paris 2024 Olympic Games

  • 🔥Podcast Series "You Didn't See Nothin" Wins Pulitzer 2024

  • 🚨 Podcast Insight : IAB Study Predicts $2.6 Billion Podcast Revenue by 2026

  • 🌏 Podcast Recommendation:

  • 🛠️Podcast Events & Toolbox

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🎧NBC Universal Partners with iHeartMedia for Exclusive Audio Coverage of Paris 2024 Olympic Games

iHeartMedia has been selected by NBCUniversal as its exclusive audio partner for the 2024 Olympic Games in Paris.

According to the agreement, iHeartRadio will broadcast select NBCU linear coverage of the Games in real time, play-by-play audio channels around the clock; produce an original Olympic iHeartPodcast with hosts Bowen Yang and Matt Rogers; produce Olympic-themed episodes from some of iHeart's most popular podcasts; and encourage listeners to tune in for NBCU's extensive coverage. [Read more]

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🔥Podcast Series "You Didn't See Nothin" Wins Pulitzer 2024

The winners of the 2024 Pulitzer Prize for audio journalism are USG Audio and the nonprofit newsroom Invisible Institute in Chicago. A Chicago hate crime from the 1990s is revisited in this limited-run podcast series called You Didn't See Nothin, which the jury describes as a "powerful amalgam of memoir, community history, and journalism." The written series Missing in Chicago was also created by it. In the show You Didn't See Nothin, host Yohance Lacour explores how the tale that first drew him into the field of investigative journalism has impacted his life over the last 25 years. A group of older white teens beat Lenard Clark into a coma in 1997 just for being black in a predominantly white neighborhood. Clark was attacked by a member of a wealthy Chicago family.

The media swiftly shifted its focus to tales of racial healing and reconciliation involving the attacker's family and black leaders working together. In order to look into the hate crime, Lacour started collaborating with a local newspaper. As a result of covering the incident, his disenchantment with journalism grew.

After serving a 10-year prison term, Lacour is back in Chicago in You Didn't See Nothin. He used previously unreleased audio recordings and fresh interviews to locate important figures in order to investigate the story's relevance to the present. [Read more]

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🚨IAB Study Predicts $2.6 Billion Podcast Revenue by 2026

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Podcasting is expected to increase by 12% to exceed $2 billion this year and close to $2.6 billion by 2026. Growth will be aided by the development of programmatic as well as new revenue streams from live events and video. The IAB - U.S. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projections, which was recently released.

The IAB U.S. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projections, prepared for IAB by PricewaterhouseCoopers LLP (“PwC”), quantifies annual podcast advertising revenues generated over the past year, analyzes revenue share by ad category and content genre, and forecasts future revenues through 2026. [Read more]

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PODCAST EVERYWHERE
  • The Radio Advertising Bureau today announced the finalists for the coveted Radio Mercury Awards, the only competition dedicated solely to radio and audio. The Studio at iHeartMedia, Arnold Worldwide, Highdive, and Zimmer Communications led the pack of 118 radio/audio spots and campaigns that advanced to the finals.

  • The year is off to a strong start for the Locked On Podcast Network. Parent Tegna reports that the sports podcast company's revenue increased by 83% in the first quarter over the same period last year.

  • Veritonic, the industry’s comprehensive audio research and analytics platform, announced today that Audire, the digital audio advertising company launched by former global audio advertising veterans Carlos Cordoba and Gonzalo Borras, has selected its audio Attribution solution to enable the company to accurately track and measure audio and podcast ad performance across its omnichannel programming.

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Podcast Recommendation

Comedian Kiki Andersen finds the funny in the most uncomfortable corners of our culture. Sex. Politics. Religion. But in the digital age, what can and can’t be talked about at the dinner table has changed dramatically.

Indecent is a podcast all about what’s off-limits and who sets the boundaries for today’s taboos. Through conversations with comedians, psychologists, journalists, theologians and scientists, Kiki peels at the wallpaper of polite society on Indecent, where NSFW meets LMAO.

This section is updated on a regular basis. View more, feel free to add yours

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movers and shakers
  • Mamamia named Natalie Harvey CEO today. Harvey became Mamamia's Chief Revenue Officer in January and will become CEO on June 1, replacing Co-Founder and CEO Jason Lavigne, who becomes Executive-Chair.

  • Amanda Brown has been appointed to the Strategic Advisory Board of Mission Based Media, an integrated digital media and health content company that specialises in podcasts. Amanda has over 15 years of executive experience in a variety of media sectors. She is well-versed in strategy, content creation, and team management for print, digital, audio, and television platforms.

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  • The Magic of Podcasting: How Brands are Finding Success with the Right Podcast Partner. Podcast advertising has emerged as a powerful medium for brands, offering measurable results and captivating storytelling opportunities. It’s poised for accelerated growth, serving as both a brand awareness and direct response channel.đź“… Thursday, May 9, 2024 | 11:40 a.m. – 12:00 p.m. EST🚀 TINK🎫  PAIDđź“Ť 360 Madison Avenue , NY & IAB.com

  • Podcast Group Therapy: How to Promo Swap. Promo swaps are an easy, seamless, and time-friendly way to partner with other podcasts and effectively grow your audience. Join us to understand the power and versatility of promo placements!đź“… Wednesday, May 15, 2024 at 9:00am🚀 TINK🎫  $100/person for a 1-hour group sessionđź“Ť VIRTUAL

  • Publisher Podcast and Newsletter Summits. The Only in the UK improve publisher podcasts and newsletters. Learn how leading media brands and successful startups produce podcasts, grow newsletters, and integrate them into a strategy.đź“… Wednesday, June 12 | 9:00am🚀 Media Voices🎫 Paidđź“Ť Salsa Temple, UK

  • Podcast Creator Summit - Are you a D.C.-based podcaster looking for tips and tools of the trade? Are you looking to meet other podcasters and expand your network? We are pleased to announce that nonprofit public media organization PRX –– one of the world’s top podcast publishers and public radio distributors –– will host the Podcast Creator Summit at WAMU’s studiosđź“… Wednesday, May 15, 2024 at 9:00am🚀 PRX 🎫 Freeđź“Ť WAMU Black Box Theater and Community Room 4401 Connecticut Ave NW, Washington, D.C. 20008

This section is updated on a regular basis. View more, feel free to add yours

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Send press releases to [email protected]. Editorially, we may rewrite headlines and descriptions. Visit podworks.io to post your upcoming events or job openings for free.

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  • To dispel the most common misconceptions about audio in the media and highlight its benefits, Audacy has published a new Marketer's Guide to Audio.

  • Podcasting pastor Amy Meyer shares seven tips for anyone interested in producing their own podcast.

  •  4 Audience Growth Lessons for Branded Podcasts By Eric Babakhanian. When your brand creates a podcast, understanding how to grow your audience to produce measurable results is one of marketing’s main objectives. 

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Welcome to the Podcaster Toolbox, a crowd-sourced resource for independent, DIY, and/or beginning home-based podcasters.

The Kangaroofern Media Lab team will review the resources submitted here and add them as soon as possible to the Podcaster Toolbox.

  • 🏜️ Transistor.fm - is a powerful and simple podcasting platform. The ability to host multiple podcasts on one account makes it ideal for podcasters with multiple shows.

  • 📢 Zencastr is an all-in-one podcast production suite that gives you studio quality audio and video without needing all the technical know-how.

  • 🎙️ Acast - is a podcast hosting service that enables you to publish, share, and earn money from your podcasts.

  • 🎧 Epidemic Sound - is a company that provides content producers with access to a sizable library of royalty-free music.

  • 🔊 Soundstripe is a platform that offers thousands of royalty free music, sound effects, and video for your projects.

  • đź“Ľ Tubebuddy - is a complete tool for YouTube channel management and growth.

  • đź“ą VidIQ - is a website for learning that focuses on offering video tutorials and analytics to aid users in expanding their YouTube channels.

The complete Toolbox can be seen at https://www.podworks.io/toolbox

Podwires is here because of our incredible partners' unwavering support.

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đź‘€ Employing? or trying to find a new job?

Do you need to hire for your podcast? Here's where you can post a job (for free). Come hang out with us at podworks.io if you are a professional podcast producer!

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More on Kangaroofern Media Lab

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