🎙️ Podcasters Turn to AI for Streamlined Content Creation and Market Growth

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📢 Cutting Edge Creation: How AI is Revolutionising the Podcast Industry. Podcasters are quickly adopting AI. According to a recent Headliner survey, two-thirds of podcasters use AI to create, edit, and promote their shows.

📢 Amazon Tops Q3 Spending on Australian Podcast Advertising with an 88% Upturn. Amazon again led a list of 15 brands advertising on Australian podcasts in Q3, as the market grew 88% year-over-year.

📢 Five countries get access to Spotify's podcast ad marketplace. Spotify (SPOT.N), a music streaming company, announced on Thursday that it will open up its podcast advertising marketplace to five new markets, including Sweden and India.

• 55-6 5 Age Group Leads the Way in Podcast Consumption - Spotify Report. According to Spotify Advertising, podcast consumption has grown by 65% year over year globally among 55-65-year-olds.

•  Descript Unveils Revolutionary AI-Powered Scripting Tools for Creators. Descript, a podcast and video editing platform, launched several new AI-powered scripting tools for creators as part of a series of new AI-powered features it plans to integrate by the end of the year.

• Advertising Game Changer: Podchaser's Performance+ Shakes Up the Industry. The podcast industry's intelligence engine, Podchaser, has launched Performance+, an update to its Collections+ feature. Performance+ is an industry-first tool that helps advertisers find the best podcasts for performance and direct response campaigns.

• The new Podcast Workers Australia organisation aims to promote a fair podcast industry and provide recommended rates for Australian freelancers. It is unclear if this differs from MEAA, of which we are a member.

• Acast's Global Partnership with Proximic Promises Innovative Solutions for Podcast Advertising. Acast advertisers can use Proximic by Comscore's Predictive Audiences to reach podcast listeners using privacy-friendly contextual signals.

• The Podcast Employees of Pushkin Industries Unite. Producers, editors and engineers at the company behind 'The Happiness Lab' and 'Revisionist History' have allied with the Writers Guild of America East.

• Optimize Your Video Content: Veritonic Introduces Cutting-Edge Analytics for Publishers. The industry's most complete platform for audio analytics and research, Veritonic, today revealed the expansion of its ground-breaking Long-Form Content Analysis solution to include video

•  Peter Manten, the regional head of sales for Spotify in Australia and New Zealand, has been named by Vudoo, the company that specialises in content commerce and in-stream checkout, as its new MD for the Asia Pacific area.

• Sam Keogh has been named head of agency sales - Sydney by SCA chief commercial officer Seb Rennie. Keogh joins SCA with over 11 years of experience in media sales and management, having previously served as group business director at JCDecaux.

A bit more: “Comfort Food” from Kelly Rizzo launched yesterday with two episodes to satisfy all listening appetites. Each week on “Comfort Food”, Rizzo sits down with a new guest for a conversation about life, love and loss, that all take place over comfort food.

The first two episodes feature Katie Couric and John Stamos, two friendships that were essential to Rizzo as she learned to navigate life after the sudden and tragic death of her husband, Bob Saget, last year.

Curate a list

• Breaking Down What Makes a Podcast Successful. Buzzsprout Conversations is a new-ish podcast where we dive into the real-life stories of podcasters and what makes them successful!

• New AI Tool Creates Podcast Launch Kits in Minutes. Showplanner AI-generates a free podcast launch kit to help independent podcasters launch a new idea in minutes.

• 5 new tools to automate podcast production, powered by AI. For the last 3 months Resound, the AI podcast editor, has been quietly building and iterating and announcing a BIG step forward to achieving our mission of automating audio production.

• How to Make Your Podcast Recommended by ChatGPT. ChatGPT became the fastest-growing app ever with 100 million active users in two months. ChatGPT was used daily by 13 million people during its launch. That number may be much higher today.

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Here are our current featured roles. Check the job board for more jobs and some freelance gigs.

• PMX is looking for The Head of OOH & Audio will be responsible for the development and management of Publicis Groupe’s converged OOH & Audio products.

• Bloomberg is looking for a Full-time and contractor Podcast Producer. Bloomberg is expanding its audio offerings and seeking an experienced podcast producer for a daily economy, world, and enterprise business news podcast.

• Tiktok is hiring a revenue strategy and operations manager. Livestream Team is committed to creating real-time interactive scenes. As a new form of content, livestream creates value for all parties in the ecosystem.

Please mention Podworks.io or Podwires in your application.

To get more podcast jobs , subscribe to Podworks IO Click here

• Our first events for 2024 are now also open for registration with the year kicking off with our Sydney Audio Summit and Melbourne Audio Summit 

• Maker Mingle: Editing Your Podcast with Descript. Attend the PRX Podcast Garage at KQED workshop on editing podcasts with Descript, an AI-powered audio and video software for audio word processing, transcription, and podcast and video editing.

• Music Crash Course: A how-to for all things musical in a podcast.Get ready for a mind-blowing crash course in all things music, where you'll learn about cues, tags, stingers, and how to use them.

• Cumulus Media & Signal Hill Insights' Podcast Download – Fall 2023 Report. A exclusive podcast webinar where they share everything brands and agencies need to know about how Youtube fits into content consumption.

• After Sam Altman's stunning dismissal on Friday, OpenAI's third interim CEO is Emmett Shear, who co-founded Twitch and resigned in March after 16 years. Late Sunday, Microsoft hired Altman and former OpenAI president Greg Brockman to run its new research centre.

• Amidst the departure of advertisers, Elon Musk's X sues Media Matters. The company disputes the group's methodology and claims that ads next to antisemitic content are "exceedingly rare."

• Influencer marketing company Billion Dollar Boy recently established Muse, a new innovation division that will concentrate on cutting-edge technologies, such as generative AI, that are having an impact on the creator economy.

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