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Realm and Adelicious, the top independent podcast hosting and monetization network in the UK, have announced a partnership.

Realm becomes the exclusive advertising representative for a slate of Adelicious shows in the US market as part of this extensive agreement. This strategic partnership includes a wide range of content, including engaging titles like Intelligence Squared and Super Great Kids' Stories in addition to some of Noiser hits like Real Dictators, Real Survival Stories, and Short History Of... In the US alone, these shows have received over two million monthly downloads combined. The agreement's terms were kept a secret.

In a busy year, Realm has accomplished a great deal, and this partnership with Adelicious adds to a growing list of important partners. Realm's network has more than tripled in 2023, building on the success of prior agreements with media behemoth IGN and a quickly expanding kids and family slate that includes Rebel Girls and GoKidGo. Additionally, Realm purchased two businesses: the women's lifestyle network Lipstick & Vinyl and the kids and family-focused Pinna, demonstrating its dedication to forming creative and significant alliances in the podcasting industry.

With excitement for the alliance, Realm Vice President Mary Assadullahi said, "We're excited to work with the amazing team at Adelicious to bring their impressive slate to more advertisers and listeners. Adelicious has established an amazing network in the UK, and we can't wait to collaborate with them to increase their visibility and success among US consumers and brands. It's wonderful to end Realm's year with such a positive feeling."

"From the first conversation with the Realm team, it was clear that we're on the same page about the podcasting market and the opportunities ahead of us," said Andrew Goldsmith, Managing Director of Adelicious. Furthermore, we soon realised that the culture and values of our company are a perfect fit. Because of this, choosing to work with Realm is an exciting and sensible decision for us as we seek to develop our performance both domestically and internationally.

About Realm

Led by former book publishing executive Molly Barton, Realm is an industry-leading studio and global podcast network. Realm partners with top-tier talent and entertainment companies including Warner Bros, DC, AMC Networks, Marvel, and Spotify to develop, produce, distribute, and monetize immersive audio series that deeply engage audiences.

Realm has brought more top-charting fiction shows to audiences than any competitor with eight shows hitting #1 on Apple Podcasts. Realm’s podcasts have been nominated for and won numerous awards, including Audies, Ambies, Webbys, Signal Awards, and iHeart Podcast Awards. Realm Originals have been translated into 12 languages and eight Realm Originals are in development for Film/TV. The company recently expanded its footprint into the kids’ audio sector and unscripted fare with the acquisitions of two category leaders, Pinna and Lipstick & Vinyl, respectively.

Notable titles include the #1 Spotify podcast Harley Quinn & The Joker: Sound Mind starring Christina Ricci and Billy Magnussen, The Flash: Escape The Midnight Circus starring Max Greenfield, and fan favorites Outliers voiced By Rory Culkin, If I Go Missing The Witches Did It starring Oscar-Nominated Actress Gabourey Sidibe; Orphan Black: The Next Chapter and Power Trip starring Emmy-Winner Tatiana Maslany; Marigold Breach starring Jameela Jamil and Manny Jacinto; and Echo Park starring Harry Shum Jr. Follow us on Twitter and Instagram.

About Adelicious

Adelicious, founded in 2020 by podcasters for podcasters, is the UK’s leading independent podcast hosting network. Our founders recognised the need for honesty, integrity, and fairness in the podcast advertising landscape. Their vision led to Adelicious, a platform built around quality inventory, excellent customer service, a podcaster-first mentality, and innovation. Today, as an invite-only network, we're the trusted choice for some of the world's leading podcasts, with a three-fold growth in listeners year on year. At Adelicious, we believe in a personalised, results-driven approach that ensures both podcasters and advertisers benefit from our hands-on expertise. To find out more visit https://www.adelicious.fm/

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