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- 🎧 Ruthless: A Unique Political Podcast with Groundbreaking Advertising Strategies from Club Road Associates
🎧 Ruthless: A Unique Political Podcast with Groundbreaking Advertising Strategies from Club Road Associates
Groundbreaking Political Podcast Ruthless to Shatter Podcasting Space Precedents
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With the release of their newest show, Ruthless, Club Road Associates is happy to announce the growth of their strategic partnership with Liberated Syndication Inc.'s ("Libsyn") AdvertiseCast, the leading podcast advertising marketplace in the industry that links advertisers with podcasters. With a novel approach to advertising, Club Road Associates is breaking new ground in the political content space with this show, which can be found at https://ruthlesspodcast.com/.
The newest podcast on Club Road, Ruthless, offers a novel viewpoint on political analysis. In contrast to its forerunners, Ruthless is a group of friends who collectively represent some of the biggest corporations in the world through political lobbying. No other podcast can match their unique perspective on Capitol Hill's daily activities. Their ability to remain relatable to their audience and their level of access to politicians make the show a unique advertising opportunity.
Club Road Associates and AdvertiseCast predict a breakthrough year for their political content partners in 2024. The partners are arranging themselves strategically in anticipation of the approaching election year in order to profit from the heightened interest and participation in political discourse. Ruthless is positioned to become a leader in the political podcasting industry with its distinctive style of combining incisive commentary and direct response advertising. Due to the ability to highlight products in the advertisements and reach new audiences via YouTube's recommendation system, the distribution on the platform offers advertisers significant value.
Through their partnership with Libsyn's AdvertiseCast, podcast creators and advertisers can easily reach their target audiences, particularly those who are interested in delving deeply into political analysis.
Anthony Savelli, Senior Vice President of Sales at Libsyn's AdvertiseCast, stated, "As brand interest in multi-channel podcasts and pure-YouTube content continues to grow, AdvertiseCast is matching that interest with partners like The Ruthless Podcast." "Listenership to political content is increasing more quickly than many other podcast categories ahead of what promises to be a heavily publicised election year." It is recommended that advertisers make early investments in these audiences in order to benefit from growth through highly aggressive eCPMs in 2024.
About Club Road Associates:
Club Road Associates is a creator owned, Baltimore, Maryland based, partnerships agency. Specializing in host read, baked in, direct response campaigns. For more information, visit www.clubroadassociates.com.
Founded in 2004, Liberated Syndication Inc. (“Libsyn”) is the leading all-in-one podcasting platform for creators and advertisers to host, distribute, monetize, amplify, and measure their audio content. In 2022, the Company hosted over 75,000 shows and delivered over 8 billion downloads to listeners globally. Libsyn’s AdvertiseCast marketplace combines an industry-leading ad buying and management platform with full-service capabilities that make it easy for podcast advertisers to initiate and manage highly targeted and measurable campaigns on over 3,000 shows. Based in Munich, Germany, Libsyn’s Julep Media platform is the leading podcasting hosting platform and advertising marketplace in Europe. Libsyn also powers podcast membership platform, Glow, and web hosting and domains platform, Pair Networks. Visit libsyn.com or investor.libsyn.com for more Company information.
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