💥The Diary of a CEO's Steven Bartlett and ex-Acast executives launch global data-driven podcast company.

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Today, Steven Bartlett, entrepreneur and host of Apple's #1 podcast of 2023 and YouTube's 2nd largest, ‘The Diary Of A CEO (DOAC)’, launches Flight Studio, a global podcast media and technology company. The new podcast development, creation, growth, and monetisation company aims to revolutionise the industry. Bartlett and the team's three years of experimentation and innovation led to The Diary Of A CEO, one of the world's largest and fastest-growing podcast brands, and Flight Studio's podcast and media growth platform.

Steven Bartlett, Chairman and Founder of Flight Studio, says: “I truly believe that we have every core component ready to redefine the global podcasting industry with this new company. We have done this in our own tiny way already with the Diary of a CEO, but I'm haunted by the potential that we see to scale this globally, for the people and the voices who will change the world.”DOAC has nearly 400M YouTube views, 94% growth on Spotify in 2023, and 2M+ viewers per episode. DOAC is expected to reach 10M+ YouTube subscribers by December 2024, a 100%+ CAGR. Flight Studio's growth platform creates podcast brands that improve human happiness, health, and wholeness. Delivering global audiences for category-leading experts in multiple content verticals.

At launch, the first podcasters joining Flight Studio include;

• Davina McCall, one of the UK’s most loved and trusted broadcasters and authors.

• Paul C Brunson, a global leader in relationship science, author and broadcaster. A DOAC guest on two occasions, Paul has amassed over 3M views and some of the highest engagement data to date.

• Dr Tara Swart, MD, neuroscientist, advisor and author whose DOAC episode has +11M views to date - the highest performing guest of all time.

• Africa Brooke, author, consultant, coach and international speaker whose DOAC episode had one of the biggest impacts across social metrics after its release.

• Kristen Holmes, Global Head of Human Performance and Principal Scientist at WHOOP.

• The Diary Of A CEO will sign exclusively to Flight Studio, DOAC now has over 5.5million YouTube subscribers and over 350 million views.

Georgie Holt, co-founder and CEO of Flight Studio said “Our ambition is to create the most valuable podcast brands and technology in the world at Flight Studio, we see that “value” as being measured by the opportunity to be able scale shows that make a positive impact in people’s lives on a global scale as fast as possible. To be able to do this with Steven, Christiana, our Flight Studio talent and the DOAC team is incredible. I believe we are about to collectively achieve something very special.“

These new, video-first podcast brands will be scaled on the Flight Studio platform via proprietary data and experimentation methodology, across the end to end podcast process: from production to audience growth, to distribution and omni-channel optimisation.

The company and platform has a unified approach on integrating leading-edge AI technology in every aspect of this process, including audio translation into multiple languages - as seen on DOAC from late 2023.

Flight Studio will maximise the IP expansion for these new podcast brands; with a product, ecommerce, live events, publishing and rights team in place. The company has created an innovative commercial offering that will include multi-platform brand partnerships and equity opportunities via Flight Fund, the $100M Fund powered by Steven and some of the world’s most successful entrepreneurs.

Christiana Brenton, co-founder and Chief Commercial Officer of Flight Studio said “The launch of Flight Studio comes with the most compelling proposition to our partners in the entire podcast industry spanning video, social, live events, product and IP expansion. The DOAC team has become infamous for their relentless pursuit of scientific experimentation for 1% gains, a methodology we’re scaling across Flight Studio Commercials and one that enables us to deliver the most effective media partnerships in the world. I am beyond excited to be on this journey with Steven, Georgie, our new roster of phenomenal podcasters and the most talented team I’ve had the privilege to become a part of.”

Alongside Steven Bartlett, Flight Studio will be led and co-founded by Georgie Holt, Acast’s former Regional Managing Director for the Americas, and former US Head of Sales and Brand Partnerships, Christiana Brenton. Georgie and Christiana will be combining their years of global podcast and media expertise with the existing DOAC team to accelerate the company’s ambitions.

Flight Studio will have global production studios based in London, Manchester, New York, Boston and Los Angeles and will announce more details on these outstanding new show launches and more talent joining in the coming months.

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