What is Kitcaster
Founded in September 2019 and headquartered in Denver, Colorado, Kitcaster is a podcast booking agency that specializes in connecting founders, CEOs, and business executives with relevant podcast audiences through fully managed interview campaigns. The service is high-touch and white-glove: each client is assigned a dedicated Podcast Agent and a Success Director who handle outreach, media kit creation, scheduling, and interview preparation. Onboarding begins with a discovery session to define ideal audiences and outcomes, and may include a custom ‘Story Craft’ session to help clients develop a compelling personal narrative before their first appearance. In April 2025, Kitcaster was acquired by Moburst, expanding its capabilities within a broader digital marketing and PR offering.
Kitcaster uses proprietary technology to identify and match clients with the most relevant podcast opportunities for their niche, evaluating factors such as audience demographics, listener engagement, and topic alignment. An optional Podcast Approval Portal (available as an add-on) lets clients review and approve shows before pitching. The agency also offers a Content Studio service that repurposes published podcast interviews into social posts, blog posts, video clips, and email newsletter copy. Campaigns can be customized across niches including SaaS/B2B, startup ecosystems, blockchain, medtech, FinTech, real estate, and AI/automation.
Kitcaster serves over 500 brands and positions itself as the go-to agency for funded startup founders and enterprise executives who are too busy to manage podcast outreach themselves. Clients have reported outcomes ranging from product launch boosts and investor connections to direct sales and thought leadership gains. The service operates on a flat monthly rate with no long-term term commitment required on standard plans, though a Platinum Package is available for clients seeking mass-market saturation.
Key Features
- Dedicated Podcast Agent and Success Director assigned to each campaign
- Proprietary podcast-matching technology to identify niche-relevant shows
- Complimentary media kit creation (interactive web page with bio, talking points, audio/video clips)
- Custom Story Craft session for narrative development and interview preparation
- Optional Podcast Approval Portal to review and approve shows before pitching (add-on)
- Content Studio to repurpose podcast interviews into social, blog, video, and email assets
- Platinum Package for high-reach, mass-market podcast placements
Why we like it
- Fully managed, done-for-you service — clients only need to show up and record
- Proprietary technology + human expertise for hyper-relevant podcast matching across 500+ brands served
- Content Studio turns each interview into a multi-channel content asset for sales and marketing
Pros & Cons
Pros
- Clients praise how easy and hands-off the process is — 'just show up and do podcasts'
- Strong audience matching and relevance of podcast placements reported by multiple clients
- Saves significant time for busy executives by handling all outreach, scheduling, and prep
- Positive ROI reported by clients, including sales, investor connections, and partnership deals
Cons
- One Clutch reviewer reported Kitcaster failed to meet a promised minimum of 10 placements and struggled to find high-domain-authority podcasts in a specialized niche (insurance/finance)
- Pricing is considered steep compared to entry-level or self-service alternatives
- May not be the right fit for every niche or budget, particularly for early-stage founders or highly specialized industries
Who is using Kitcaster
Funded startup founders, entrepreneurs with exits, and C-suite executives at fast-growing SaaS, tech, B2B, or VC-backed companies who want a fully managed podcast guest booking service to build brand authority and generate business outcomes.
- Funded startup founders seeking podcast exposure to attract customers, investors, or recruits
- C-suite executives building personal thought leadership and brand authority
- Entrepreneurs with exits or major milestones capitalizing on momentum via podcast tours
- Digital marketing agencies and PR firms using Kitcaster as a white-label podcast booking partner
- Business owners launching new products or rebrands via coordinated podcast campaigns
Kitcaster Pricing
Subscription
Approximately $2,100/month for standard agency services (per kitcaster.com/your-podcast-agent); Podcast Approval Portal add-on is an additional $500/month; Platinum Package at $2,499/month (6-month commitment, requires 10K+ social following); Content Studio priced per episode with no term commitment. One third-party source listed an entry price of $199/month, though the primary verified figure from the official site is ~$2,100/month.
Pricing details may change. Check the official website for the latest information.
What makes Kitcaster unique
Unlike generic PR agencies or self-service podcast guest marketplaces, Kitcaster focuses exclusively on podcast guest placements and combines proprietary matching technology with a human-led, white-glove service model — pairing each client with both a Podcast Agent and a Success Director. Its Story Craft session for narrative preparation and the optional Podcast Approval Portal (giving clients veto power over pitches) are differentiators not commonly found at competitors like Interview Valet, LemonPie, or PodMatch. Its 2025 acquisition by Moburst also positions it within a broader full-service digital marketing ecosystem.
Kitcaster Alternatives
Interview Valet, LemonPie, PodMatch, Podcast Bookers, Command Your Brand
Reviews & Ratings
★★★★★ 0.0 • (0)Share Your Experience
No Reviews Yet
Be the first to share your experience with this tool
