If you run a business, or if you’re in sales, you negotiate — a lot. The best negotiations are ones where each party feels like they’ve won.
Do you still feel like you’re starting high so that they can counter low and you can meet in the middle?
Do you wrap up negotiations feeling like you could have gotten more, or that you got taken advantage of?
Do you worry that you’re undercutting yourself because you lean in hard with discounts too early in the process?
In Negotiating Win/Wins, seasoned entrepreneur Lex Friedman will share real, actionable advice on improving your negotiating skills from start to finish.
