Have you heard of the term “vodcast” already? It’s a growing thing podcasters do.
A vodcast is also known as a video podcast.
Podcasters, nowadays, are combining audio and visual content, tailoring it to diverse audiences while offering something unique.
Since the podcasting industry is growing rapidly, so is vodcasting.
Here are some stats to prove it:
Around 17% of podcast hosts record their episodes in both audio and video formats.
In 2023, the Podcast Index listed 50,000 video podcasts, growing from around 39,000 the previous year.
According to a Morning Consult study, 32% of podcast listeners in the US prefer video podcasts to audio-only podcasts.
Source: 13 Podcast statistics you need to know, by Backlinko (2024)
Vodcasting is your next step…
“Why should it be my next step?” you might ask.
Well, one thing I’d like to tell people why they should is because:
It increases your connection to your audience. The audience, especially when they have already started listening to you, wants to know more about you at a personal level, not just at a professional level.
Another thing is you can repurpose those videos to reels. Reels with a face hit the spot compared to audiograms as reels. I mean, have you seen people these days? They can’t get enough of scrolling through their phones because of reels.
Ready for the next step?
If you are ready, I’d like to help you with that.
I assure you that I got what you need, I’ll make sure to give you quality content that will help your podcast, and its pages grow.
