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Tag: podcast advertising

Women’s Lifestyle Podcasters Build Loyal Audiences, Drive Higher Conversion Rates Than Celebrity Shows
Business & Media 2 days ago

Women’s Lifestyle Podcasters Build Loyal Audiences, Drive Higher Conversion Rates Than Celebrity Shows

Women's lifestyle podcasters with expert credentials are driving higher advertiser conversion rates than celebrity-led shows, with 47% of female listeners visiting sponsor websites.

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SiriusXM Media & AdsWizz Partner with Barometer for Advanced Podcast Targeting
Industry News 3 weeks ago

SiriusXM Media & AdsWizz Partner with Barometer for Advanced Podcast Targeting

Major integration brings episode-level brand suitability targeting to the largest podcast advertising ecosystem, addressing key scalability challenges.

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NextAud.io Becomes AdsWizz’s Exclusive MENASA Sales Representative
Industry News 3 weeks ago

NextAud.io Becomes AdsWizz’s Exclusive MENASA Sales Representative

Dubai-based NextAud.io expands partnership with AdsWizz, gaining exclusive sales rights across seven Middle Eastern markets and preferred reseller status in Asia.

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Libsyn Reports Record Growth, Launches Audience Network for 2026
Industry News 3 weeks ago

Libsyn Reports Record Growth, Launches Audience Network for 2026

Podcast hosting giant achieves 48% revenue growth and doubles upfront advertiser commitments while expanding creator monetization access.

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