From Podcast to Pipeline: How to Turn Your Podcast Into a Marketing Engine
Photo by Tim Mossholder on Unsplash

From Podcast to Pipeline: How to Turn Your Podcast Into a Marketing Engine

Date Thursday, April 30, 2026 · 6:30 PM
Location Online
Organizer What's Good Productions
Format Online
Price Paid

Brianna Jovahn, a podcast growth coach and founder of What’s Good Productions, will lead a live online workshop designed to help podcasters and content creators transform their shows into strategic business tools that drive brand authority and growth opportunities.

The workshop addresses a critical gap in podcast strategy: most episodes are recorded and published on a single platform, leaving significant growth potential untapped. Jovahn will guide participants through a multi-channel approach to content repurposing that extends reach across platforms where audiences actively engage.

According to the event description, attendees will learn how to convert individual podcast episodes into multiple strategic content pieces, understand why podcasting alone is insufficient for visibility, and develop consistent brand presence across platforms. The session will also cover a simple workflow for content repurposing designed to prevent creator burnout while maintaining audience connection and trust.

Jovahn brings nearly seven years of experience across the podcasting landscape. Since 2019, she has worked in production and growth strategy roles, helping creators, brands, and organizations build podcasts aligned with business objectives. Her approach emphasizes intentional, impactful podcast development rather than treating shows as standalone content.

The workshop targets business owners building their brands, coaches, consultants, service providers, and organizations using content for visibility. It is specifically designed for podcasters seeking to leverage their shows to support business growth rather than hobby creators or those pursuing viral metrics.

The live workshop runs for one hour on April 30, 2026, from 6:30 p.m. to 7:30 p.m. CDT. Registration is available through Eventbrite, with the online meeting link provided after registration. Following the main session, Jovahn will present an opportunity for attendees to pursue a Podcast Strategy Intensive, described as a one-on-one session to map next steps with greater clarity.

What’s Good Productions organizes the event, which is listed as an online offering on the Eventbrite platform.

Source: Podwires Event Team