About The Position
Sourcebooks, the fastest growing and most innovative publisher in the industry, is searching for an Audio Marketing Strategy Specialist to help power the next phase of growth for Sourcebooks Audio. The audio program is in full-on growth mode, and we’re looking for a strategic, creative marketer who lives and breathes audiobooks, understands digital trends, and is excited to build innovative campaigns that connect listeners with incredible stories.
This is a hybrid/remote position open to candidates based in the NY/NJ/CT tri-state area, with the requirement to come into the NYC office several times a month. The role also requires occasional travel for studio visits, trade shows, and author recordings.
What You’ll Do
- Develop and execute audio-first marketing plans for key frontlist, backlist, and author initiatives
- Lead audio marketing execution across channels—studio content, social campaigns, digital ads, and trade outreach
- Act as the primary liaison for audio with imprint, vertical, library, international, and sales teams
- Develop innovative, audio-first campaigns and work with teams to amplify and extend the reach of titles and authors
- Build strategic partnerships and collaborations across the organization
- Monitor market trends and adjust strategies accordingly
- Have a real seat at the table and voice in decision-making for how Sourcebooks shows up in the audio space
Requirements
- Passion for audiobooks and audio content
- Strategic thinking and creative approach to marketing
- Understanding of digital trends and platform dynamics
- Experience with marketing planning and campaign execution
- Strong communication and collaboration skills
- Ability to work in a fast-paced, growth-focused environment