About Avid
Avid makes technology and collaborative tools so creators can entertain, inform, educate and enlighten the world. Our customers are the visionaries behind the most inspiring feature films, television programs, news broadcasts, televised sporting events, music recording and live concerts.
Job Summary
Avid is seeking a creative and technically skilled Content Production Manager to develop compelling content that educates, inspires, and engages media professionals. This role sits within the Marketing organization and is responsible for creating industry-specific content, thought leadership, technical demonstrations, and instructional assets that support integrated marketing campaigns, product launches, customer engagement programs, and social media initiatives.
The ideal candidate combines storytelling, technical fluency, and content creation expertise. They are comfortable developing content concepts, filming and editing video, creating product demonstrations, working with subject matter experts, and measuring content performance against defined business objectives. This role requires a highly collaborative individual who can bridge product expertise, industry insights, customer stories, and marketing strategy to produce content that drives awareness, engagement, and demand.
Key Responsibilities
- Create industry-focused and technical content that delivers crucial storytelling to marketing campaigns, including account-based digital marketing, customer lifecycle campaigns, and web-based content
- Record, write, produce, and edit technical content, tutorials, workflow demonstrations, and ‘how-to’ videos focused on Avid media solutions and post-production workflows
- Create engaging demonstrations, both recorded and live, of Avid media products that help customers understand features, workflows, and best practices
- Support the development of customer success stories, interviews, panel discussions, and educational content featuring industry professionals
- Manage content production processes from concept through final delivery, including filming, recording, editing, and packaging video content, graphics, and supporting assets
- Optimize content formats and storytelling approaches for channel-specific performance and multiple campaigns
- Collaborate on content calendars and campaign activation plans