Full-time Sales & Marketing

Director, Public Relations — Consumer Goods & Services — MrBeast

MrBeast New York, NY $155,000 - $210,000/year 1 month ago

Photo by Vanilla Bear Films on Unsplash

About the Role

Beast Industries is seeking a seasoned communications leader to serve as Director of Public Relations for the Consumer Goods & Services division. Reporting directly to the Chief Communications Officer, you will be the strategic communications lead for a growing portfolio including Feastables, Sour Strikes, MrBeast Lab, and future consumer ventures.

Key Responsibilities

  • Develop and lead the overall communications strategy for Beast Industries’ Consumer Goods & Services portfolio
  • Work closely with the President of Consumer Goods, VP of Marketing, brand leaders, and executive stakeholders to develop integrated communications strategies
  • Strengthen brand reputation, drive cultural relevance, and support business growth
  • Amplify major launches and initiatives across multiple brands
  • Oversee and direct external PR agency partners, ensuring alignment, accountability, and measurable business impact
  • Provide strategic counsel to senior leaders while driving proactive storytelling and issues management
  • Manage media engagement across multiple brands and markets

What You’ll Bring

  • Deep consumer goods expertise with proven communications success
  • Exceptional media instincts and strong executive presence
  • Ability to operate effectively in fast-moving, high-growth environments
  • Experience serving as communications authority for business units
  • Track record of strategic counsel to senior leadership

This is a highly visible leadership role combining strategic thinking with hands-on execution in one of the fastest-growing consumer portfolios in the world.

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