Podcast industry leaders at SXSW 2026 emphasize authenticity and strategic focus while warning against AI-generated content and simultaneous video expansion across multiple platforms.
Edison Research's Q1 2026 Share of Ear study shows Chevrolet drivers spend 90% of in-car audio time on AM/FM radio, with podcasts capturing 11% across all listening locations.
Nielsen and Triton Digital integrate podcast audience data into Nielsen's media planning tool, enabling standardized podcast measurement in cross-media campaigns.
iVoox launches first television campaign with Mediaset España, emphasizing its diverse Spanish-language podcast catalog and independent position in the global audio market.
Audioboom PLC released Q1 2026 results showing continued operational performance as the podcast advertising market stabilizes following earlier contraction.
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