Spotify’s New Skip Button Threatens Direct-Sold Podcast Advertising
Spotify's new skip button feature allows users to bypass podcast ads not sold directly through the platform, prompting alarm from publishers dependent on ad revenue.
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Tag: podcast advertising
Industry Standards Drive Confidence in Podcast Advertising Measurement
IAB Tech Lab Podcast Measurement Guidelines drive advertiser confidence by standardizing metrics across publishers, addressing fragmentation that previously hindered podcast advertising investment growth.
Disney+, Hulu Add Six iHeartMedia Podcasts in Video Distribution Deal
Disney+ and Hulu begin streaming six iHeartMedia podcasts in video format starting August 14, 2026, under a distribution deal announced August 10.
iHeartMedia Q2 Revenue Rises 4.7% on Podcast Growth, Digital Unit Outpaces Radio
iHeartMedia reports Q2 revenue of $977 million as podcast revenue surges 20.7% and digital audio unit outpaces traditional radio for sixth consecutive quarter.
SiriusXM COO Wayne Thorsen Departs as Company Posts Strong Q2 Earnings
SiriusXM Chief Operating Officer Wayne Thorsen departs after less than two years with the company as it reports strong Q2 earnings driven by podcast advertising growth.
Audacy Expands Podcast Slate With Exclusive Partnership for Bunnie Xo’s ‘Dumb Blonde’
Audacy partners exclusively with creator Bunnie Xo to distribute her top-ranking 'Dumb Blonde' podcast, expanding its entertainment and women's lifestyle content slate.
Podcast Partnerships Drive Growth for Creators, Brands Seeking Targeted Audiences
Podcast partnerships between brands and shows, and between podcasters themselves, are driving audience growth and brand awareness in the audio industry.
Podcast Industry Leaders Debate Measurement Standards and AI’s Role in Production
Five podcast industry leaders debate measurement standardization and AI's expanding role in production, distribution and discovery as podcasting enters its next growth phase.
Acast Reports Strong Q2 Growth, Positive EBIT, and Major Creator Partnerships
Acast delivered 29% organic growth in Q2 2026 with operating profit turning positive and major partnerships including The Washington Post and Seth Meyers Podcast.
Podcast Listening Reaches Record Levels as Consumers Prioritize Content Over Celebrity Hosts
Nearly 8 in 10 consumers listen to podcasts monthly, with 48 percent reporting increased listening, according to a Clutch survey released July 9, 2026.