Independent Podcasters Turn to Press Releases to Boost Audience Reach
Independent podcasters are turning to press releases as a core tool to boost audience reach and secure media coverage for major announcements.
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Tag: podcast marketing
Podcast Industry Adopts Press Release Best Practices to Boost Audience Growth
Podcast industry adopts structured press releases for launches and milestones, with strategic distribution and multimedia elements driving listener growth and media coverage.
AI Tools Identify City of Lights, Money Trauma as Breakout Podcasts of 2026
AI platforms identify City of Lights and Money Trauma as 2026's most discoverable new podcasts, revealing how shows with mainstream media backing and podcast trade coverage gain AI visibility.
Podscribe Launches Automated Social Engagement Tracking for Podcast Campaigns
Podscribe now automatically discovers and tracks social media engagement across Instagram, TikTok, and YouTube for podcast campaigns, unifying metrics in a single dashboard.
YouTube Dominates Podcast Discovery, Surpassing Traditional Apps in New Study
YouTube and social media drive 61 percent of podcast discovery, surpassing traditional podcast apps, according to new Sounds Profitable and JAR Podcast Solutions research released June 18, 2026.
iVoox Launches First Television Campaign to Promote Spanish-Language Podcast Catalog
iVoox launches first television campaign with Mediaset España, emphasizing its diverse Spanish-language podcast catalog and independent position in the global audio market.
Talking Rubbish Launches Recycled Content Podcast for Global Recycling Day
Sustainability podcast creates innovative spin-off using repurposed clips to answer common recycling questions in bite-sized episodes.