Spotify’s New Skip Button Threatens Direct-Sold Podcast Advertising
Spotify's new skip button feature allows users to bypass podcast ads not sold directly through the platform, prompting alarm from publishers dependent on ad revenue.
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Spotify's new skip button feature allows users to bypass podcast ads not sold directly through the platform, prompting alarm from publishers dependent on ad revenue.
IAB Tech Lab Podcast Measurement Guidelines drive advertiser confidence by standardizing metrics across publishers, addressing fragmentation that previously hindered podcast advertising investment growth.
Disney+ and Hulu acquire six iHeartMedia podcasts including "Hey Jonas!" to expand video podcast offerings beginning August 14, 2026.
NPR promotes Bryan Moffett to Senior Vice President of Transformation and Michael Seifollahi to Vice President of Audience Technology and Data.
Cineverse launches VAUDIO, a tool that converts podcast and audio ads into connected TV campaigns without traditional video production, targeting $12 million in annual revenue.
Disney+ and Hulu begin streaming six iHeartMedia podcasts in video format starting August 14, 2026, under a distribution deal announced August 10.
iHeartMedia reports Q2 revenue of $977 million as podcast revenue surges 20.7% and digital audio unit outpaces traditional radio for sixth consecutive quarter.
SiriusXM Chief Operating Officer Wayne Thorsen departs after less than two years with the company as it reports strong Q2 earnings driven by podcast advertising growth.
Audacy partners exclusively with creator Bunnie Xo to distribute her top-ranking 'Dumb Blonde' podcast, expanding its entertainment and women's lifestyle content slate.
Podcast network The Roost relaunches as Podium on July 23, 2026, signing Trisha Paytas' Just Trish as first major partnership under the video-first brand.
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