Acast Launches First Video Ad Campaigns on Apple Podcasts with Major Brands
State Farm and T-Mobile pioneer integrated video advertising on Apple Podcasts through Acast's platform, marking a significant shift in podcast monetization.
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State Farm and T-Mobile pioneer integrated video advertising on Apple Podcasts through Acast's platform, marking a significant shift in podcast monetization.
Captivate launches Apple Video Podcasts support via HLS streaming, allowing creators to publish video episodes to Apple Podcasts for $12 monthly.
Apple Podcasts, which accounts for 37.5 percent of podcast downloads, offers free distribution through simplified submission processes for both audio and video creators.
Ausha integrates competitor ranking tracking into its Podcast Search Optimization Control Panel, enabling podcasters to monitor rival show rankings on Apple Podcasts and Spotify alongside their own performance.
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